China's first brand of beer "snow" released draft beer - snow, beer - Food Industry

China Beer The first brand "Snow" pure draft beer launched Wine , This came a new power of beer giants of the snow, with fresh, pure taste of the high-end consumers quickly establish a good reputation.

Present, snow pure health has become the second session of the CPPCC National Committee first, "designated wine." Snow Beer has been severely high-end consumers, "the 2008 Summer Davos Forum designated wine" as the snow on the identification of beer, Package Snow has a distinctive Chinese characteristics beer, so that politicians and entrepreneurs from around the world have left a good impression.

Pure health trends emerge China Resources Snow Beer has been for many years reelection oldest title, Snow Brand could be distributed "active, aggressive, challenging, innovative" spirit is still vibrant shine. Working to provide consumers with fresher, more delicious beer on the road, China Resources Snow has been willing to constantly challenge and break through their own. The introduction of draft beer

snow, is one such example. Beer expert in the eyes of ordinary beer is Canned fruit , Draft beer is fresh fruit, more fresh and healthier. Of course, I am not belittling ordinary beer, regular beer to achieve the "poor quality" and "cheap" the best balance. Health is a delicious pure higher requirements.

Ordinary beer using the traditional pasteurization, and draft beer using more advanced technology, has better flavor and stability of pure, fresh aroma and taste more pure, soft, tasty, more nutritious.

China began in the late 80's production of pure health, pure health had been in Japan and other developed countries became popular. At present, the net has been put into production line of about 50 students, total beer sales in China of 100 million tons, and China more than 4,000 tons of beer production compared to accounting for less than 5%. In Japan, Korea and Germany, the figure has reached 90%, 70% and 70%. Therefore, industry experts expect the Chinese people with incomes and living standards in the future period of ordinary beer, room for growth will be reduced, and the pure of Health will lead the trend of beer consumption.

Is to meet the more healthy, more fresh consumer trends, students come out of pure snow.

Snow Pure Health "pure" model Since the standard lag, China has good and bad quality of draft beer. In view of this, as the Chinese beer industry leader China Resources Snow is determined to launch its own higher standards of pure health products.

Snow Beer has a long history of strong technical precipitation. Then the authority of the Chinese beer at the gathering of product ratings, beat China's Snow Breweries had all the old beer, won the first. China Resources Snow

technical staff told the author, a bottle of pure snow born students, not just the "common cold beer membrane filtration + Sake + aseptic filling" can do, healthier, more students are pure fresh snow Two tips: tighter control of microorganisms and oxygen, the former can guarantee purity and safety of beer flavor, which give flavor stability.

In China Resources Snow, each pure plant health products in the microbiology laboratory to set up a special "pure health group"; To ensure sterile, pure students also have special equipment requirements; for the sake of carbon dioxide, compressed air, water, steam would have to be sterile filtered, and finally a process must be strictly sterilized jars, to avoid secondary pollution. Such demanding requirements and input will ensure that every bottle of pure raw style pure snow. "But also to ensure the product more secure." Industry sources commented that a consumer can rest assured that students drink pure snow. Health on the oxygen content of pure snow

have good control. Test data show that oxygen content 500ppb of beer for a few days or a more visible aging flavor, but pure in oxygen content of snow below this level several times over.

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